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Bring in More Traffic with Google’s Featured Snippets

Google is considered the most effective search engine. Thus, it should easily bring user traffic to your website. While this is in theory true, as Google is constantly evolving, you need to adapt to the tweaks to retain your high ranks or secure a better position in the search results! You have probably noticed that it has become a bit harder to build referral traffic from Google these days. While the competition has certainly become more fierce, the recent Google updates have also contributed to this issue.

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Build The Buzz For Your Retail Store With Social Media Marketing

Word of mouth is the lifeblood of any retail business. Positive reviews have the power to influence business results, especially if these are made by people that consumers know and trust. Motivating your customers to speak on your behalf is the first step toward creating the buzz for your brand! According to a survey conducted by Nielsen group, 92% of the respondents stated that they are more likely to believe recommendations from their friends and family than any form of advertising.

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Easy Tricks to Master Social Media for Your Business

There are many individuals who have already built business empires with social media, such as Rachel Dunston, the initiator of Rachel Bakes More Cake, who has built a thriving cake business with the help of Instagram. When done right, social media can make your sales climb sharply like a rocket, increase your brand’s awareness, nurture connections and improve the search ranks.

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Free Social Media Tools to Try in 2018

Social media platforms are continuing to hit new records in terms of user base expansion and revenue generation. Facebook has accrued over 2 billion users, whilst Instagram is expected to reach over 1 billion users before the end of 2018. These trends have made social media management and marketing (SMM) tools a necessity for any business.

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All You Need to Know about SEO Audit and its Significance

An SEO audit helps you determine what’s working and what’s not working on your current website. Do you know why an SEO audit matters so much for your website? An SEO audit helps website owners determine where their website currently stands in the world of digital marketing. This information can help you improve your site ranks, as well as attain high visibility for the website on the search engines, ensuring that customers can find you easily online.

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